La-Z-Boy, one of the world’s leading furniture brands, needed to create a hub that integrated customer data across all channels and reduced the impact of internal data silos and shared feedback analysis of customer trends throughout the organisation. La-Z-Boy has selected InMoment’s omnichannel listening XI Platform.
“In today’s tumultuous world, we understand the importance of creating a company that is dedicated to delivering products that contribute to positive “me” time and “we” time for family and friends,” says Jorge Calvachi, Director of Insights, La-Z-Boy. “Our collaboration with InMoment allows us to understand, in greater detail, our customers’ wants and needs and helps us know how they feel so we can capture the hearts of our customers by creating superior experiences and products.”