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Trust and security – Why identity is the new currency of CX
  • Customer Experience
  • Mar 11, 2026
Leading with empathy – A conversation with Annmaree Bell, Chief Customer Officer, Zurich
  • Executive Profiles
  • Mar 05, 2026
Governed agents – Keeping the guardrails on agentic AI
  • Artificial Intelligence - AI
  • Mar 03, 2026
Your new customers aren’t human and they’re not all the same
  • Artificial Intelligence - AI
  • Feb 24, 2026
El Jannah dishes Up AI-powered customer service
  • Artificial Intelligence - AI
  • Feb 20, 2026

Artificial Intelligence

Governed agents – Keeping the guardrails on agentic AI Governed agents – Keeping the guardrails on agentic AI
  • Artificial Intelligence - AI
  • Mar 03, 2026
Your new customers aren’t human and they’re not all the same Your new customers aren’t human and they’re not all the same
  • Artificial Intelligence - AI
  • Feb 24, 2026

Executive Profiles and Interviews

Leading with empathy – A conversation with Annmaree Bell, Chief Customer Officer, Zurich Leading with empathy – A conversation with Annmaree Bell, Chief Customer Officer, Zurich
  • Executive Profiles
  • Mar 05, 2026
The five-year CX strategy that elevated JAX to industry leader The five-year CX strategy that elevated JAX to industry leader
  • Executive Profiles
  • Oct 21, 2025

Marketing

Bankwest’s ‘Just Enough Bank’ requires a balance of both positioning and customer execution Bankwest’s ‘Just Enough Bank’ requires a balance of both positioning and customer execution
  • Marketing & Brand Experience
  • Jan 16, 2026
How Anytime Fitness is redefining member experience How Anytime Fitness is redefining member experience
  • Customer Experience
  • Executive Profiles
  • Marketing & Brand Experience
  • Movers & Shakers
  • Jul 08, 2025

Customer Experience

Trust and security – Why identity is the new currency of CX Trust and security – Why identity is the new currency of CX
  • Customer Experience
  • Mar 11, 2026
It’s time for government to own its insights It’s time for government to own its insights
  • Customer Insights and Data
  • Feb 18, 2026

Digital

Creating student-first experiences: CSU’s Journey to proactive, empathetic support Creating student-first experiences: CSU’s Journey to proactive, empathetic support
  • Digital Transformation & Technology
  • Nov 27, 2025
Optimising digital experiences to fuel growth Optimising digital experiences to fuel growth
  • Digital Transformation & Technology
  • Oct 28, 2025

Latest News

Will Salesforce greatly disrupt the CCaaS market with Agentforce Contact Centre? More than likely

March 11, 2026
Salesforce has made its most aggressive move yet into the Contact Centre as a Service (CCaaS) market with the launch of Agentforce Contact Centre. This effectively ends Salesforce’s long-standing public stance that they ‘do not want to be a contact centre company.’ For years, Salesforce relied on partners like Genesys to handle the actual ‘plumbing’ ...

Five Faces enhances the patient experience in complex care settings

March 8, 2026
Five Faces has announced the launch of Patient Journey Support, a digital solution engineered to assist health services in managing complex care pathways, starting with perioperative services. Addressing fragmentation in surgical care The solution addresses the common challenges patients face when navigating surgery, where communication is often inconsistent and coordination frequently relies on manual workflows. ...

Upcoming Events

Mini-MBA in Customer Technology

13-04-26
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Class, Training, or Workshop

Mini MBA in Customering

13-04-26
-
Class, Training, or Workshop

Marketing Tech Symposium 2026

08-09-26
Hunter Valley, NSW
Conference

CXFocus Magazine

CXFocus is for executives who need to understand digital disruption and how it’s reshaping the type of relationships brands have with their customers. By providing the latest news, special reports, case studies, blogs, videos, and a host of other content CX Focus is a forum to explore the key issues around customer experience and digital disruption.
  • Editorial schedule and features list

Latest Posts

  • Trust and security – Why identity is the new currency of CX March 11, 2026
  • Leading with empathy – A conversation with Annmaree Bell, Chief Customer Officer, Zurich March 5, 2026
  • Governed agents – Keeping the guardrails on agentic AI March 3, 2026
  • Your new customers aren’t human and they’re not all the same February 24, 2026
  • El Jannah dishes Up AI-powered customer service February 20, 2026
  • It’s time for government to own its insights February 18, 2026
  • Inside NAB’s enterprise-wide AI strategy February 17, 2026
  • Beyond the hype – how AI is truly transforming CX in APAC February 11, 2026
  • Mind the Gap – Why consumer perception is the new battleground for Australian SMBs February 10, 2026
  • How Cresta AI is killing the customer feedback survey February 3, 2026
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