The acquisition of Black Dot Consulting Pty Ltd (“Blackdot”) will strengthen EY’s customer transformation and growth capabilities. Blackdot is an experienced customer consultancy that provides customer strategy, design and implementation services to assist clients achieve long lasting customer-centred growth. Founded in Sydney Australia in 2001 by Marty Nicholas, Blackdot has served clients globally through a network covering Australia, the UK, Singapore and Canada.
The acquisition will assist EY teams in serving clients to develop and implement customer-centric growth strategies, including design, user experience, digitisation, omni-channel, go-to-market and commercialisation.
CEO and Founder Marty Nicholas will join the EY partnership in Sydney. Sixty-four Blackdot staff will join EY globally. Mark Taylor, Managing Director Blackdot EMEA will join the EY partnership in the UK.
“We are very excited to have the team from Blackdot join EY. The customer transformation capability that they bring complements our world class EY Port Jackson Partners strategy team, bringing deep growth, omni-channel, sales and marketing skills and linking perfectly with our customer research, experience, digital and data analytics capabilities. As a result, EY Australia now offers clients a market leading set of customer and growth services spanning innovation through to successful commercial execution – and further strengthens EY transformation leadership momentum.”
Marty Nicholas, CEO and Founder of Blackdot said:
“I’m genuinely excited about what joining EY will bring to our clients and people. Combining EY’s complementary strategy, technology, data, digital and people advisory capabilities with our customer and growth expertise sets us up to unlock more value faster for clients looking to transform how they go to market.