MarketCulture has launched a new app, called the MRI Benchmark App that allows organisations to benchmark their culture and level of customer centricity. The tool is designed to help organisations become more customer centric as well as improve overall productivity and business performance.
The app gathers feedback from teams and departments across the entire organisation to identify key areas for improvement within the business. By understanding employees’ sentiments, challenges, and aspirations, the app aims to help organisations create a more customer-centric culture.
The app is easy is easy to use, with an intuitive and relatively streamlined user interface. How useful it is, will likely vary depending on the organisation and its goals. To download and try out the app please visit https://mribenchmark.com/
MarketCulture is a consultancy that helps organisations improve their culture to become more customer-centric.