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Category: Features

CX Leadership Profile: Caroline Maillols, head of customer experience, MedicalDirector

By Mark Atterby   Posted in Customer Experience Digital Transformation & Technology Features
Posted on August 12, 2019September 9, 2019

Two years ago Caroline Maillols was appointed by MedicalDirector, a leading provider of healthcare and practice management software, to take charge of their CX and digital transformation strategy. Caroline’s job …

Why CX is stagnating

By Mark Atterby   Posted in Customer Experience Features
Posted on June 3, 2019July 9, 2019

CX transformation projects can take years and cost millions of dollars. Though the potential benefits are enormous, CEOs can come under immense pressure to justify the costs. According to the …

Digital workers on the frontline of customer experience

By Rob Mills   Posted in Features
Posted on May 30, 2019June 26, 2019

When you interact with a company’s customer service, would you rather the person you’re dealing with help with your inquiry, or spend time fumbling with systems and tasks? If you’re …

Making accessibility part of your digital DNA

By Inecke Snyder-Lourens   Posted in Digital Transformation & Technology Features
Posted on May 8, 2019June 17, 2019

Over 20% of the world’s population has a disability, that’s one in five individuals. The combined Australian spending power of people with disabilities is AU$54million a year. Combine this with …

How AI can make you smarter!

By Libby Dale   Posted in Customer Experience Features
Posted on March 13, 2019March 13, 2019

AI (Artificial Intelligence) is currently reshaping the customer experience. It is being used in a range of contexts to provide intelligent, convenient and informed customer service. AI’s biggest opportunity, however, …

The Never Ending Quest for Talent

By Mark Atterby   Posted in Features People
Posted on December 11, 2018December 11, 2018

You might have the right CX strategy, the right products and services, the right technology and infrastructure yet without the right people your future will be uncertain at best. Organisations …

Innovation is useless. Unless it creates value.

By Ursula Dauenhauer   Posted in Features People
Posted on October 4, 2018October 4, 2018

Innovation and developing disruptive strategies dominate business discussions these days. The reason ‘why’ is clear. The ‘how-to’ is not. Indeed, it’s risky business getting it wrong. Rather than creating value …

Look who’s getting married – Outsourcing Relationships

By Anita Bowtell   Posted in Customer Experience Features
Posted on September 12, 2018September 12, 2018
outsourcing relationships

An outsourcing contract is like a marriage contract. It doesn’t necessarily define the success of the relationship, but it does go a long way in facilitating it. And like a …

Employer Brand-led cultural change

By Tricia Mikolai   Posted in Customer Experience Features People
Posted on September 6, 2018September 6, 2018
employer brand

A strong employer brand encourages recruitment of quality talent and builds effective employee engagement and employee retention. Engaged and committed employees are the vital ingredient in creating quality customer experiences. …

Why do ‘customer experience’ programmes fail?

By Mark Squires   Posted in Customer Experience Features
Posted on August 23, 2018August 23, 2018

Many business leaders look to use CX programmes to strategically improve operations – companies are investing more today than ever before on customer service and customer experience. But why are …

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CX Focus Magazine

CX Focus is for executives who need to understand digital disruption and how it’s reshaping the type of relationships brands have with their customers. By providing the latest news, special reports, case studies, blogs, videos, and a host of other content CX Focus is a forum to explore the key issues around customer experience and digital disruption.

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