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The Employee Experience post COVID 19

By Mark Atterby   Posted in Customer Experience Features People
Posted on August 27, 2020October 6, 2020

Most Australian employees expect things to improve in their workplaces as a direct result of changes being made by employers and their response to the COVID-19 pandemic. They expect to …

How empathy can drive customer support success

By Amy Foo   Posted in Customer Experience People
Posted on August 20, 2020September 26, 2020

Throughout the COVID-19 pandemic, customer support teams have been on the front line, contending with increased ticket volumes at the same time as having to adapt to changing circumstances and …

CX Leadership Profile: Lisa Dowie, Chief Customer Officer for PEXA

By Mark Atterby   Posted in Customer Experience Executive Profiles
Posted on August 6, 2020September 17, 2020

PEXA is an online property settlement platform used by 150 financial institutions as well as more than 9,000 legal and conveyancing firms across Australia. Lisa Dowie, Chief Customer Officer for …

The post-COVID-19 contact centre

By Bill Zeng   Posted in Customer Experience
Posted on July 29, 2020September 10, 2020

COVID-19 has changed workplaces permanently, and the call centre is no exception. Across Asia, where the technology and security allowed, call centre employees were sent home to work remotely. When …

Turning your company leaders into customer experience superheroes

By Rebecca Wilson   Posted in Customer Experience
Posted on July 23, 2020September 3, 2020

It’s often said that to succeed, Customer Experience practitioners need a unique blend of resilience, patience and resourcefulness with a good dose of empathy. To fulfil an organisation goal of …

NPS and CSAT do not measure customer happiness

By Libby Dale   Posted in Customer Experience
Posted on July 16, 2020August 27, 2020

Customer happiness and customer retention are closely intertwined. NPS and CSAT are two of the most important CX metrics we use to assess what customers think about our organisations. Unfortunately, …

Putting customers first means putting employees first

By Mark Atterby   Posted in Customer Experience People
Posted on July 1, 2020August 20, 2020

Most executives will readily say ‘our people’ are vital to the success of the business. Yet so many Australian organisations have inadequate employee engagement strategies in place. The coronavirus pandemic …

Stepping out with Customer Journey Analytics (CJA)

By Mark Atterby   Posted in Customer Experience
Posted on June 23, 2020August 6, 2020

The COVID 19 crisis has dramatically changed customer journeys and what brands need to do to analyse and understand them. The traditional tools and methods associated with customer journey mapping …

What to buy when shopping for Customer Experience Management (CEM) technology

By Mark Atterby   Posted in Customer Experience
Posted on June 9, 2020July 23, 2020

Over the last decade numerous technology vendors have hitched their wagons to the term Customer Experience Management (CEM or CXM). As a software or technology category the term is fairly …

Why brands need to be proactive with their customer experience

By Libby Dale   Posted in Customer Experience
Posted on May 27, 2020July 16, 2020

When was the last time you were really impressed by a brand’s customer service team? Was it because they resolved a problem quickly or was it because they do something …

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CX Focus Magazine

CX Focus is for executives who need to understand digital disruption and how it’s reshaping the type of relationships brands have with their customers. By providing the latest news, special reports, case studies, blogs, videos, and a host of other content CX Focus is a forum to explore the key issues around customer experience and digital disruption.

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