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Category: Artificial Intelligence – AI

Artificial intelligence (AI) is rapidly transforming the customer experience (CX) landscape, offering businesses unprecedented opportunities to personalise interactions, automate processes, and enhance customer satisfaction.

By understanding the potential of AI and implementing it strategically, businesses can create exceptional customer experiences that drive loyalty and growth. It’s important to remember that AI should augment, not replace, human interaction, focusing on enhancing the overall customer journey.

 

How to maintain human connection with customers in an AI world

By Ivana Sekanic   Posted in Artificial Intelligence - AI Customer Experience
Posted on April 4, 2024May 21, 2024

It sounds counterintuitive, but in today’s always-on world consumers are placing a premium on human connection. Among headlines about households spending more online than ever before, traditional bricks and mortar …

Adopting a graph-based approach to overcome ChatGPT’s constraints

By Peter Philipp   Posted in Artificial Intelligence - AI
Posted on March 13, 2024April 18, 2024

Generative AI in the form of ChatGPT has undoubtedly captured our attention, spotlighting how AI is ready at last for business prime time. In a few short months, we’ve been …

How AI is fuelling the future of CX in 2024

By Mark Atterby   Posted in Artificial Intelligence - AI Customer Experience
Posted on February 6, 2024March 4, 2024

From hyper-personalised customer journeys to predictive customer service, AI is no longer a futuristic buzzword, but the engine driving a revolution in customer experience (CX) across all industries. 2024 marks …

AI Power to the masses – How an Australian startup is democratising AI

By Mark Atterby   Posted in Artificial Intelligence - AI Customer Experience
Posted on January 24, 2024February 19, 2024

The hype around Artificial Intelligence (AI) is deafening, but it often drowns out the needs of small and medium-sized businesses (SMBs) and non-profits. Enter NTENDER.AI, an Australian startup dedicated to …

Setting up successful digital experience strategies for an AI-driven 2024

By Jay Sanderson   Posted in Artificial Intelligence - AI Digital Transformation & Technology
Posted on December 13, 2023January 24, 2024
digital experience strategies

2023 has been a busy year for AI. From the continual release of ChatGPT features, to more companies and marketers now actively pursuing and investing in Generative AI projects and …

The dawn of the Chief AI Officer (CAIO)

By Mark Atterby   Posted in Artificial Intelligence - AI Customer Experience
Posted on September 24, 2023November 6, 2023

With the rapid advance of AI impacting how businesses operate, organisations are starting to appoint heads of AI and Chief AI Officers (CAIO). Let’s dive into the responsibilities of these …

Do you need AI to grow your business?

By Mark Atterby   Posted in Artificial Intelligence - AI Customer Experience
Posted on July 13, 2023August 22, 2023

In today’s hyper-competitive business landscape, AI has emerged as a critical component of a successful CX strategy. By leveraging AI, businesses can expect to enhance customer satisfaction, streamline operations, and …

The benefits Conversational AI can bring to Australian insurance contact centres

By Andrew Winlaw   Posted in Artificial Intelligence - AI Contact Centre & Channels
Posted on July 11, 2023August 19, 2023

The beating heart of every insurance company on the planet is indisputably its contact centre. That’s where hard-working agents handle enquiries, renew policies, process claims and collectively determine how the …

Are you ready for the AI tsunami?

By Mark Atterby   Posted in Artificial Intelligence - AI Customer Experience Digital Transformation & Technology
Posted on May 9, 2023July 13, 2023

Due to the success of ChatGPT and the media coverage it’s received, AI is currently receiving a lot of attention. This is starting to generate a tsunami of new AI …

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CX Focus Magazine

CX Focus is for executives who need to understand digital disruption and how it’s reshaping the type of relationships brands have with their customers. By providing the latest news, special reports, case studies, blogs, videos, and a host of other content CX Focus is a forum to explore the key issues around customer experience and digital disruption.

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