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Author: Anita Bowtell

Anita is a leading figure in the Customer Experience and Contact Centre industries. With Interact Melbourne she leads an extensive network of CX and technology professionals and executives. She is passionate about customer experience and helping people reach their full potential. Throughout her career, she has demonstrated visionary leadership in various roles as Founder, Co-Founder, CEO, Vice Chair, President and Executive Director.

Curiosity, Innovation and the Customer Experience

By Anita Bowtell   Posted in Customer Experience People
Posted on November 29, 2018November 29, 2018
curiosity customer experience

Curiosity is a basic human instinct. The desire to gain new information and experiences has led to numerous breakthrough discoveries and inventions. If fostered in the workplace it drives innovation …

Look who’s getting married – Outsourcing Relationships

By Anita Bowtell   Posted in Customer Experience Features
Posted on September 12, 2018September 12, 2018
outsourcing relationships

An outsourcing contract is like a marriage contract. It doesn’t necessarily define the success of the relationship, but it does go a long way in facilitating it. And like a …

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CX Focus Magazine

CX Focus is for executives who need to understand digital disruption and how it’s reshaping the type of relationships brands have with their customers. By providing the latest news, special reports, case studies, blogs, videos, and a host of other content CX Focus is a forum to explore the key issues around customer experience and digital disruption.

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