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Author: Michelle Huff

As Chief Marketing Officer for UserTesting Michelle Huff brings over 20 years of experience leading marketing and go-to-market strategies at high tech companies, such as Act-On Software, Salesforce, and Oracle. Gaining insights directly from customers and prospects has always been essential in her past roles—from leading product marketing and management teams to launching websites and marketing campaigns. At UserTesting, she’s responsible for driving the go-to-market strategy, building the UserTesting brand, generating demand, and strengthening customer engagement and advocacy.

How banks embrace a 360° customer experience

By Michelle Huff   Posted in Customer Experience Digital Transformation & Technology
Posted on November 14, 2023December 20, 2023

The importance of customer experience stands out as a key element influencing the future of New Zealand’s dynamic financial landscape. Leading banks are adopting innovative approaches to cultivating lifelong relationships …

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CX Focus Magazine

CX Focus is for executives who need to understand digital disruption and how it’s reshaping the type of relationships brands have with their customers. By providing the latest news, special reports, case studies, blogs, videos, and a host of other content CX Focus is a forum to explore the key issues around customer experience and digital disruption.

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